Idea to ship. One artifact, four fidelities.
Pencil before pixels. Diverge, converge, lock direction.
Proof of work. From sketch to ship.
DishDash UAE
Multi-brand restaurant marketing site.
- Role
- Designer + Builder
- Year
- 2026
- Scope
- Marketing site · 4 brands · responsive
- Tools
- Vite · React · TypeScript · Figma · Claude · Cursor
A unified digital home for four distinct restaurant brands. One site, four identities, one parent story.
Wedo
Tasks + habits + analytics in one app.
- Role
- Product Designer · UI/UX
- Year
- 2026
- Scope
- iOS · 40+ screens
- Tools
- Figma · Prototype testing
A next-generation task and habit tracker that combines intuitive design with powerful metrics. Manage to-dos, habits, fasting, diet, and progress in one place, designed to keep users motivated, not shamed.
MonaWatch CRO
Product detail page rebuilt for trust + scannability.
- Role
- CRO Designer
- Year
- 2026
- Scope
- Shopify PDP · mobile-first · research-led
- Tools
- Figma · Hotjar · GA4 · Claude · Shopify Liquid
Watch PDP rebuilt section by section. Buried specs, no trust signals at the title, no scarcity, no UGC. Researched, re-spec'd, mocked up, approved by client. Ships as a Liquid theme update.
ADR FX Capital
Short-term liquidity for Mexican trade, Spanish marketing site.
- Role
- Designer + Builder
- Year
- 2026
- Scope
- 9 pages · Spanish · lead-capture
- Tools
- Figma-Make · Vite · React 18 · Tailwind v4 · Motion
Spanish-first marketing site for a short-term international liquidity platform serving Mexican import / export companies. Origin generated in Figma-Make, refined and shipped via Vite + React, with a 10-field lead-capture form wired straight to the CRM.
UrbanMop
Static site to dynamic mobile app for UAE cleaning services.
- Role
- UI/UX Designer
- Year
- 2026
- Scope
- iOS + Android · 30+ screens · design system
- Tools
- Figma · user research · competitor analysis
UrbanMop, a UAE cleaning-services brand, jumped from a static website to a dynamic mobile app on iOS and Android. The app leans into two distinct edges: lower prices for customers and reduced commissions for vendors, wrapped in a booking flow that's tap-fast.
Upcoming projects. 2 in flight.
Flesh and bone after hours. 9-to-5 the suit goes on.
assembly · suit online






ChatGPTIdeation · Copy
FramerPrototyping · Web
WordPressCMS · Marketing
ShopifyE-commerce
ChatGPTIdeation · Copy
FramerPrototyping · Web
WordPressCMS · Marketing
ShopifyE-commerce


